The ENTIRE record business belongs to Taylor Swift.
Like it or not, Swift’s new release “The Tortured Poets Department” is setting and breaking records right now.
Swift has at least 48 of the top 100 iTunes singles. Nine of the top 10 are hers, with a song called “The Black Dog” at number 1.
Thanks to releasing different versions of “Poets” last night, Swift has four of the top 5 albums, and a dozen more on the top 100.
When the Spotify charts update this morning, Swift should have many of those spots locked up as well.
What is going on here, you might ask? How could one person — one music artist, songwriter — have generated this much music in such a short time? It makes you wonder if she sleeps. It’s not like Swift is a hermit. We see constant videos and photos of her out on the town, or at football games, not to mention performing in front of crowds of 50,000 people. Is there a team of Taylor Swifts, dozens of avatars?
Of course, the insane part of this is that she dropped THIRTY ONE songs over night. Can there possibly be unreleased tracks as well? Is this why producer Jack Antonoff’s eyeglasses are getting thicker with each new release?
Tomorrow is Record Store Day, a marketing gimmick in the music biz. What surprise does Swift have for that occasion?