The Taylor Swift marketing continues to astound.
According to hitsdailydouble.com, Taylor is on track to sell 388,000 copies this week of her “Tortured Poets Department” album.
This is an expanded version with 35 tracks, sold only at Target. The original 31 tracks are included plus four acoustic takes only available with this collection.
Taylor’s already sold around 6 million “Poets” this year, or 12 million if you include all versions and tracks.
Rolling Stone says Swift is only the 2nd biggest music act of the 21st century, however, after selling gazillions of albums and selling out arenas around the world. They put Beyonce at number 1. Their calculations are suspect, certainly.
“Poets” thus returns to number 1 this Friday for its 17th time in 2024.