“Beetlejuice Beetlejuice” certainly picked up steam on Friday.
After $41 million from Thursday previews and Friday showings, the weekend came in at $110 million according to Warner Bros.
It was a slow start, but I guess Saturday was family day.
Ironically “Beetlejuice 2” has just an 82 audience rating on Rotten Tomatoes. CInemascore is a B plus. For a breakthrough hit, that’s not so high. But still they’re coming to see Michael Keaton, Winona Ryder and friends revisit the Tim Burton hit from the late 1980s.
Curiously, almost all the top 10 markets were from LA and South Florida. New York had one theater in the top 10, Manhattan’s Lincoln Square at number 7.
Warner’s in encouraging people– especially kids — to dress up in their favorite “Beetlejuice” characters. I definitely want one of their popcorn buckets, although I’m not sure why. I have two from “Deadpool” rolling around in my car trunk as it is!