“Air” is a hit.
The Ben Affleck directed comedy about how Nike got Michael Jordan to be their spokesman is a rarity these days.
Starring Matt Damon, Viola Davis, Affleck, and Jason Bateman, “Air” has taken in $25 million in just 8 days.
“Air” is an original film, not based on other material, and not a sequel. This is almost unheard of these days.
Eventually, “Air” will come to Amazon Prime. And in the fall it will be in all the awards races. Amazon paid a fortune for it, but it was worth the money. “Air” sends a signal that Amazon Studios movie side is serious now about being in the game. (TV side is another story.)
“Air” is by far the best movie so far of 2023. Nice to see how it’s worked out!