Harry Styles, pop star of the year, is not on the cover of Rolling Stone or Vanity Fair or Esquire. He’s on the cover of Better Homes & Garden.
What? I didn’t realize BH&G was still a thing, and I’m not sure if you can buy it anywhere. But it’s a website. According to SimilarWeb, BH&G.com had 9.9 million visits last month. It’s number 1,153 among all websites in the US and 5,000 globally.
Yes, it’s a website about homes and gardens. Better ones. Better than yours.
In the cover story, Harry — who is always polite and upbeat — says nothing about either subject. He says very little specifically about anything, actually. When Lou(ise) Stoppard (unclear if she’s related at all to Tom) visits him for the interview, all questions are charmingly rebuffed to make it seem like he answered them. Olivia Wilde’s name is not mentioned once. About his sexuality, he keeps it fluid: “I’ve been really open with it with my friends, but that’s my personal experience; it’s mine,” he said. “The whole point of where we should be heading, which is toward accepting everybody and being more open, is that it doesn’t matter, and it’s about not having to label everything, not having to clarify what boxes you’re checking.”
So the only news here is that Harry’s on the cover of a magazine we all thought went out of business years ago, like Ladies Home Journal or McCall’s. Otherwise, this is a big nothing burger. Very strange.
